Case Study

Calque Salesforce

Calque Salesforce logo

Calque offers homeowners a Purchase Price Guarantee (essentially, a competing offer to their own home). With the backup offer in place, our lending partners are able to use that as a basis for writing non-contingent offers on the following home, effectively treating the current home as already sold. That change has an easier time streamlining and enhancing the homebuying journey for homeowners, agents and loan officers from beginning to end.

Vision

Calque works with community lenders and real estate agents in each market, so that homeowners can purchase before they sell for a more seamless, less risky and affordable home purchase experience.

The challenge

A customer needed to relocate urgently from Colorado to Virginia due to a family emergency, requiring a fast and seamless home purchase solution while managing the complexities of buying before selling.

The solution

Calque partnered with community lenders and real estate agents to enable a Trade-in Mortgage program, allowing homeowners to purchase a new home before selling their existing one. This provided faster access to funds, reduced financial risk, and ensured a more seamless and affordable home buying experience.

What we did

Purchase Price Guarantee System

Purchase Price Guarantee System

Implemented Calque’s Purchase Price Guarantee model providing a backup offer on the homeowner’s current property to enable smoother transactions.

Non-Contingent Loan Enablement

Non-Contingent Loan Enablement

Enabled lending partners to issue non-contingent loans for new homes by treating the property as already sold through a guaranteed backup offer.

Streamlined Home Buying Process

Streamlined Home Buying Process

Improved coordination between homeowners, agents, and loan officers to simplify and accelerate the end-to-end home buying journey.

Reduced Transaction Friction

Reduced Transaction Friction

Removed contingencies and timing constraints in home transactions, reducing complexity and making the process more efficient and reliable.

Interactive digital experience

Key Features

Purchase Price Guarantee

Backup offer on the current home for safer transactions.

Non-Contingent Loans

Enables new home loans without waiting for the old home to sell.

Salesforce Automation

Automates and tracks the home buying process across teams.

Seamless Home Purchase

Allows buying a new home before selling the existing one.

The
Impact

1

No Double Move Hassle

Eliminates the need for short-term rentals or moving twice by enabling homeowners to buy first and sell later.

2

Faster Home Selling

Allows vacant homes to be staged and listed at full market value, leading to faster sales—up to 73% quicker.

3

Higher Selling Price

Staged and properly marketed homes achieve better visibility and higher final sale prices.

4

Guaranteed Backup Offer

Provides homeowners peace of mind with a guaranteed backup offer, reducing financial uncertainty during transition.

5

Seamless Home Transition

Enables a smooth and stress-free home buying and selling experience with improved timing flexibility and reduced risk.