ServiceNow
Case Study
ServiceNow SOMT Development
Data Template partnered with Viasat to implement ServiceNow SOMT (Sales, Order Management & Telecom) solutions, enabling streamlined telecom operations and an efficient quote-to-cash lifecycle across complex service offerings.
The Vision
To build a unified, scalable telecom BSS platform that integrates product catalog, pricing, sales, and order fulfillment processes—delivering faster service activation, improved accuracy, and enhanced customer experience.
Scenario
The organization operated in a highly dynamic telecom environment with:
Complex product bundles and pricing structures
Manual interventions in quote-to-order workflows
Limited visibility into order status and fulfillment progress
These challenges impacted operational efficiency and scalability.
What we did
Implemented ServiceNow SOMT modules for telecom sales and order management
Configured product catalog, bundles, and dynamic pricing rules
Enabled lead-to-opportunity tracking and quote generation workflows
Designed quote-to-order conversion and fulfillment orchestration
Integrated ServiceNow with backend systems for service provisioning
Implemented advanced pricing logic and reusable service primitives
Key features of the experience
The Impact
Driving measurable efficiency, accuracy, and scalability across telecom operations
Operational Efficiency
Reduced manual effort through automation of quote-to-order and fulfillment processes
Faster Time-to-Market
Accelerated order processing and service activation cycles.
Pricing Accuracy
Improved consistency and accuracy through rule-based pricing and validations.
Enhanced Visibility
Real-time insights into order status, workflows, and fulfillment progress.
Scalable Growth
Flexible platform enabling expansion of telecom products and services.
Improved Customer Experience
Faster service delivery and reduced errors leading to better customer satisfaction.